Projection mapping is a technique that uses a projector to transform objects and spaces, of all shapes and forms into a display surface for video projection. This allows you to add a digital layer on a physical surface. Surfaces can be manipulated through the light and colour of the projection by mapping out the physical facade to add digital layers that fit pixel perfect on the chosen surface. Specialized software can map two- or three-dimensional objects that are designed in a virtual program.
This technique allows us to add extra dimensions, and movement to existing objects. Projection mapping’s older, initial name was ‘spatial augmented reality’. And it’s also known as videomapping. Whatever the name is, the principle remains the same: shining light from a projector onto a 3D surface as opposed to a flat surface and mixing the physical space with a tailored virtual identity.